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17th June 2019
Following the success of last year’s #VLEtravels campaign, Virgin Limited Edition is excited to announce that it has launched #VLEtravels WITH PURPOSE for 2019, with one lucky person winning the ultimate experience – a three night stay at Ulusaba Private Game Reservein South Africa.
VLEtravels WITH PURPOSE campaign hopes to encourage social media users (particularly Instagram) to share their travel experiences. The aim is to showcase the impact guests can have on the community they travel to and the difference it can make to the lives of those that live there, as well as how it enriches the life of the person travelling. So, whether it’s meeting the locals or buying local, trying a new cuisine or volunteering in the nearby community, learning to salsa in Cuba or snorkel in the Caribbean, practising yoga in India or spotting wild dogs on safari, mountain trekking or making friends with Virgin Limited Edition’s team – the purpose is to share travel adventure stories.
To enter simply follow @virginlimitededition on Instagram and hashtag the winner worthy photo with #VLEtravels. It’s possible to enter on Twitter and Facebook too. Just include the tag #VLEtravels so that the photos can be found by Virgin Limited Edition.
It’s important to note that the photos could be anywhere in the world, as well as being at any of the Virgin Limited Edition properties. Take a sneak peek at the campaign here
For further information please contact:
Naomi Moreno-Melgar – email@example.com / Tel: +44 (0) 208 600 0468
Charlotte Devenish - firstname.lastname@example.org /Tel: +44 (0) 208 600 0472
Notes to Editors:
Virgin Limited Edition is an award-winning collection of unique retreats, chosen for their beautiful locations and magnificent surroundings; each offers a sense of fun, style, luxury and exceptional personal service. The group includes Necker Island in the Caribbean’s British Virgin Islands, Ulusaba Private Game Reserve in South Africa, Kasbah Tamadot in Morocco, The Lodge in Verbier, Mahali Mzuri, a tented safari camp in Kenya, Mont Rochelle Hotel and Mountain Vineyard in South Africa, and the Son Bunyola Estate in Mallorca.
Please visit www.virginlimitededition.com for more details.
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